Second Robins store opens in Vietnam
Robins Department Store, managed in alignment with the business model of Robinson Department Store Pcl., a member of Thailand’s leading retailer – Central Group, has been licensed to open at Crescent Mall Ho Chi Minh City and is anticipated to start up business there in November, 2014.
After the first launch in Royal City, Hanoi, Robins Department Store is gaining great favours from Hanoi people for the quality products, affordable prices and attractive marketing programs, meeting the needs of a wide range of consumer lifestyles. Now is the right time to bring the experiences to Ho Chi Minh City’s consumers. The lease for Robins Department Store has officially been sealed with Crescent Mall – one of the modern complex shopping malls in Ho Chi Minh City with the opening date scheduled for November, 2014.
This second Robins Department Store will spread over four floors and cover more than 12,000 square meters of retail space at Crescent Mall. Each floor will attract customers with well-arranged merchandises to make it appropriate with Ho Chi Minh City’s consumer shopping lifestyles.
Created by the Dubai-based design firm – Zebra Group, the special design of Robins Department Store will bring a new shopping experience to all valued customers.
Robin Department Store at Crescent Mall will offer thousands of quality products carefully selected from leading local and international brands along with marketing programs that focus on interests and lifestyles of local consumers. Moreover, customers can also enjoy benefits The 1 Card, Thailand’s number 1 loyalty program initiated by Central Group. The campaign has a great success in Robins Hanoi, Vietnam since its launch in March, 2014.
ABOUT ROBINS DEPARTMENT STORE
Robins Department Store (under the management of Robins Department Store Pcl.) is the first overseas mid-tier department store of Central Group, Thailand’s leading retailer, in Vietnam. With the heritage from Central Group of the vast retail experience and direct marketing activities aimed at locals, Robins Department Store promises to serve up a well-rounded range of products for Vietnamese customers of any lifestyles – especially among the young generation and will become a major shopping destination for Vietnamese consumers.
Merchandise of Robins Department Store currently is divided into these key categories: Fashion apparels & footwear for men, women and kids, modern home products, cosmetics & fragrances, luggage & bags and multi-brands sports store – Supersports.
via: The Saigon Times Daily
